You are selling fertilizer to female farmers in Ghana. There are 22,600,000 people in Ghana, and 60% are of working age. Within that working-age group, women account for 53%. Of the working-age females, 42% of them are employed in farming. What is the total number of potential customers for your fertilizer?
Our sample population is found by this product:
Female farmers of working age in Ghana = Total people in Ghana * Working Age * Women of working Age * Farmers
Since 60% = 0.6, 53% = 0.53, and 42% = 0.42, we have
Female farmers of working age in Ghana = 22,600,000 * 0.6 * 0.53 * 0.42
Female farmers of working age in Ghana = 3,018,456
Our sample population is found by this product:
Female farmers of working age in Ghana = Total people in Ghana * Working Age * Women of working Age * Farmers
Since 60% = 0.6, 53% = 0.53, and 42% = 0.42, we have
Female farmers of working age in Ghana = 22,600,000 * 0.6 * 0.53 * 0.42
Female farmers of working age in Ghana = 3,018,456